Browsing the Media Life Category
Match Media rebrands to Blue 449
Optimedia I Blue 449, the open source media agency of Publicis Media, is simplifying its name to Blue 449. In addition, the agency is rebranding all…
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The surprising search term used over the Christmas Holidays
Lucas Lee tells us what Australian’s are searching over Christmas including one search term that may surprise you. As data analysts, we specialise in analysing data. But how…
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How augmented and virtual reality have impacted the media
Jessica DeBattista, Communications Trader at Match, talks us through how virtual reality and augmented reality have impacted the media industry. I remember sitting in my Media Cultures unit…
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How to build a Facebook and Instagram media plan
What we learnt from a day at Facebook HQ at Blueprint Live training A group of Matchlings were lucky enough to attend Facebook’s latest training session,…
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Long May “The Hipster” Reign
Mark Ryan, Client Planner at Match, tells us why being classified as hipster isn’t a bad thing in our industry… In the Australian Entertainment and Media…
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Emojis…Emojis Everywhere!
Match’s CSO, Ian Czencz, gives us the breakdown on the rise of emojis. Before we get into the charming little emojis of the smiling poo with eyes, the dancing…
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How to become a Matchling
Diana Nixon tells us how to become a Matchling and let’s us in on what the media world is really like for a newbie. As this…
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